Know how to spot a native… indeed. 1980's Vans BMX Shoes Ad

Today we continue our sought after series, Retro Cycling Shoe advertisments.  Hear the crowd roar! In 1994, Sidi introduced the Sidi Tecno, based off the Genius 2 shoe. Today the Tecno has evolved into the coveted Ergo 2 and the Genius series lives on in the Genius 6.6 Carbon. There’s a little...

Today we turn back the clock once again for another look back into Retro Cycling Shoe ad history. Why are we doing this? I don’t know Danny, I just don’t know. In 1983 French mythic legend Bernard Hinault was featured in this unfortunately cropped ad for the Sidi Cycle Sport shoe. Sidi’s...

Are you looking for something a little more civilized?  Might I suggest Dromarti to quench your thirst for riding in style. Vintage cycling shoes like these are retro to go. Dromarti offers quite the discerning eye for vintage with these retro leather shoes. Real craftsmanship goes into the styling...

Let’s continue our look back with more Retro Cycling Shoe advertisments. On our second installment we look back on the clipless pedals of cycling past. In the decade that started with a nine and ended with a “-ty” Time dominated the world of clipless pedals. If you weren’t riding...

The 90s are so last decade. Today we look back at an infamous moment in cycling shoe advertising. Hold on tight! In 1994, Carnac shoes used longtime Tour de France mountain classification champ Richard Virenque and Luc LeBlanc to sell the road shoe line in the United States. In those days this sort...

as I was saying to Mertz this weekend, the LA area has a plethora of group rides almost every day of the week all year long – even when temperatures drop into the low 50s. the only thing that slows these rides is rain. but I haven’t done any of the weekday rides as I usually have employment...